More and more people are trying to direct their wardrobe and style in search of the perfect urban style outfit, probably asking themselves questions about the existence of the rules that define it or its sustainability in terms of trend.
The inspiration for the term urban style was born in the suburbs close to the 80s, in an explosion of excesses and desire for identification. In those years there were those who danced voguing in the ballrooms of the Big Apple, and those who began to talk without taboo about madness in front of a film by Nanni Moretti. The era of showing one's personality in society through one's style began.
"If I wear a laminated dress I'm glam, if I show my versace belt I'm yuppie, if I wear vans and adidas sweatshirt I'm street style"
So while street style is a real style well defined by the most popular streetwear brands, with its rules and its contexts, Urban Style is totally based on freedom of expression.
The concept of freedom of expression it merges above all with the Yuppie style, the style of the Young Urban Professionals , who arrogantly enter the fashion street panorama exceeding with the desire to flaunt to appear, but what differentiates the Yuppie fashion from the Urban style is undoubtedly the concept of excess: excess not as identification but as recognition.
The urban style exceeds the freedom to merge several styles to identify itself as metropolitan because it must adapt to a multifaceted context.
So what should we grasp of the urban style? What should we expect from our urban look? What are the keywords to be understood when talking about urban style?
A self-respecting URBAN OUTFITTER may want to leave the house to go to work in total comfort to find herself dancing to "Like a Virgin" at seven in the evening without going over her wardrobe!
This is the starting point to start talking about urban outfits.
The versatility of a colorful accessory, high-waisted jeans, a biker jacket or an oversized sweater is the concept not to be overlooked to experience every context of the city without feeling inadequate for the occasion.
We probably have to learn to "dress in layers", mix fabrics and wear the right shoe, but certainly no one has to teach us who we want to be.
Urban style doesn't teach but surprises.
Therefore we take our cue from the protagonists of Woody Allen's films, metropolitan women, professionally engaged, ready to sit in a park reading a book and perfect for a contemporary art vernissage.
We learn to choose eclectic and multifaceted clothes.
Now that we are all more casual, close to the year 2020 let's exaggerate and dress in colors and geometries, let's not limit ourselves to simple comfort, "being urban" also means being metropolitan, let us indulge in contrasts. We wear our time and show our life: beautiful, tumultuous, chaotic, sometimes boring, tragically unpredictable and magically exceptional!
Urban style encompasses everything that cannot be defined without a combination free from style conventions.
BIJONDE PROPOSALS FOR "URBAN OUTFITTERS "
" 
